
Before and after the iPhone X was released, analysts were obsessed with how many units Apple would be selling of its radically redesigned handset. Initially, they hyped the handset’s launch and expected Apple to sell 100 million units in a single quarter. Later, they claimed that it had not sold as per expectations with its sales slowing down greatly after the initial launch quarter. Billionaire investor Warren Buffet, however, thinks that analysts are missing the point by obsessing with the short-term sales of the iPhone X.
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