Apple says it took ‘multi, multi, multi years’ to perfect 3D Touch

3D Touch is one of the biggest selling points of the iPhone 6s and iPhone 6s Plus, and one that separates them from their predecessors — and indeed rival smartphones. According to a new interview with a number of Apple executives, including Jony Ive and Phil Schiller, the “breakthrough” technology was incredibly difficult to create, and was in development for several years.
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