An internal BestBuy document was discovered by ThisIsMyNext showing an “Apple Fixture Installation†events on October 21st which is around the iPhone launching Time Zone.
“BestBuy mobile managers have a meeting on October 10th to discuss upcoming BIG release dates†the source said. The source also hinted that the same happened with the iPhone 4 launch.
This date comes in line with the recent rumors suggesting that the next iPhone will be released in mid-October. If Apple held the press event around this time, it’s expected that the iPhone 5 will be available a week later.