In June, Apple began work on a $6.6 million upgrade of the plaza and glass cube at its iconic flagship retail store on Fifth Avenue in Manhattan. First, barriers surrounding the plaza went up, then the glass cube itself went up, and customers access the store through a covered passageway leading to the main entrance. It was unclear what changes Apple would be making to the cube.
New York-focused blog Gothamist, which reported on the changes this morning, got a hold of an official rendering of the new exterior, which is posted below:
New York-focused blog Gothamist, which reported on the changes this morning, got a hold of an official rendering of the new exterior, which is posted below:
That’s compared to the previous version, which used smaller, square-shaped panels:
Since opening in 2006, the underground store has gone on to become one of the company’s busiest, and reportedly the most profitable.
